In Michael Jackson’s career heyday, he was thrilling and bad in the best of ways. He had the world by a string and lived the lifestyle of a celebrity, with its ups and downs, including a decidedly tragic end. Michael Jackson over the years, starting with his youth with the Jackson 5 to his later solo career, taught us what it meant to be the King of Pop music. And things left behind by this King of Pop command high dollars just due to their association with him. For instance his trademark white glove or red outfit from the Thriller music video, if ever auctioned, would bring extreme and, likely, thrilling sums of money.
Today we have a car that was built specifically for the King of Pop. What a story indeed. A company called Straman converted this 1986 Ferrari Testarossa into a spider type convertible so that Michael Jackson, personifying superhero Batman, could enter the vehicle quicker for a 1980’s Pepsi Cola television commercial. The 1986 conversion to a convertible cost $40,000. In this commercial the car was featured as Michael jumps into it and drives in a reckless fashion reminding us of the ‘Caped Crusader,’ with his similar choice in excellent fast vehicles, dark wardrobe choice, and gadgets that allow him to fly through the night’s skies. It was and still is an exciting commercial and car to watch.
This 1986 Ferrari Testarossa Spider Conversion has lots going for it. This 17,000-mile Ferrari convertible is one of only a handful made, and is the only one built for and driven by Michael Jackson as the featured car in the high budget 1980’s Pepsi commercial. It was recently serviced at a Ferrari dealer to provide verification to future owners the confidence in their purchase. This rare gem gave publicity in 1986 not only to Pepsi, but also to Ferrari and Michael Jackson. It is a car that was also featured on the cover of Road & Track magazine in September 1987, a massive achievement in its own right. This is a spectacular and ultimate expression of the 1980’s as a live and fast decade.
People’s taste in cars has a way of coming full circle, and vehicles from the 1980s are rapidly changing in value, and cars from that decade are once again coming back into vogue. Thus this car could be a top notch collectible to buy. For a Michael Jackson fan, a Ferrari enthusiast, or even for someone looking for that thrillingly exclusive Ferrari, this could the purchase of a lifetime for their car collection.